Margot Bloomstein

Privacy Policy

Effective Date: September 20th, 2024

Appropriate, Inc. (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website appropriateinc.com. Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site.

1. Information We Collect

We collect personal information that you provide directly through our contact form, which includes:

  • Full Name

  • Company Name

  • Email Address

  • Message

 

We may also collect non-personally identifiable information through:

  • Google Analytics: We use Google Analytics to track and analyze general website traffic data, including the number of visitors, device types, and geographic regions. This helps us improve the website’s performance and user experience.

  • reCAPTCHA: We use Google’s reCAPTCHA service to protect our website from spam and abuse. This service collects information such as your IP address and other data required by Google to determine if the input is made by a human or an automated system.
2. How We Use Your Information

The information we collect is used for:

  • Responding to inquiries submitted through the contact form.
  • Scheduling meetings via Calendly.
  • Analyzing site traffic to improve our website.

 

We do not use your information for email marketing, nor do we share your personal information with third-party marketing services.

3. Use of Cookies

What are cookies?

This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to manage the cookie settings.

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.

 

How do we use cookies?

As most of the online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.

The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.

 

Types of Cookies we use

 

 

Manage cookie preferences : Cookie Settings

You can change your cookie preferences any time by clicking the above button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers.

Chrome: https://support.google.com/accounts/answer/32050

Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac

Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US

Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc

 

If you are using any other web browser, please visit your browser’s official support documents.

4. Sharing of Information

We do not sell, trade, or otherwise transfer your personal information to outside parties, except when necessary to comply with the law, protect our rights, or fulfill the purpose for which the information was collected (e.g., responding to inquiries).

5. Third-Party Services

We use Google Analytics and Calendly as third-party services on our website. These services may collect and process your information under their own privacy policies. We recommend reviewing their privacy policies for more information:

6. Data Security

We take the security of your personal information seriously and implement reasonable measures to protect it from unauthorized access or disclosure. However, no data transmission over the internet can be guaranteed to be completely secure.

7. Your Rights

You have the right to access, update, or delete your personal information. To exercise these rights, please contact us at margot@appropriateinc.com.

8. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or regulatory reasons. Any changes will be posted on this page, and the effective date will be updated accordingly.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: margot@appropriateinc.com